Corporate Social Responsibility
Balancing Tomorrow’s Sustainability and Today’s Profitability
David E. Hawkins
April 2006
296 Pages
ISBN: 0-230-00220-X
Hardback
£25

Many companies recognize the importance of corporate social responsibility, but seek to understand how this can be harmonized with current profitability. This new approach, drawing upon many contemporary examples, demonstrates the importance of balancing short term profitability with long term sustainability and shows how this relates to many business issues and aspects including environmental change, ethical trading, corporate governance, risk management, sustainable development and competitive balance.

Contents:
Conflicts of Sustainability ♦ Global Business ♦ Strategic Conflict ♦ Environmental Change ♦ Resources ♦ Waste ♦ Social Change ♦ Individual Versus Group ♦ Pollution Trading ♦ Ethical Trading - Technology Impacts ♦ Energy ♦ Regulation ♦ Corporate Governance ♦ Risk Management ♦ Brand Management ♦ Stakeholder Values ♦ Sustainable Development ♦ Eco-efficiency ♦ Off-shoring and Outsourcing ♦ Future Focus ♦ Profit from CSR ♦ Change Management ♦ Measuring Progress not Rhetoric ♦ Infrastructure Balance ♦ Alternative Business Models ♦ Competitive Balance ♦ Collaborating for the Future ♦ Creating Sustainable Value ♦ Common Sense Leadership
 

The Bending Moment
Energizing Corporate Business Strategy
David E. Hawkins
September 2005
288 Pages
ISBN: 1-4039-9838-8
£25

This book draws upon the idea that internal and external pressures and stresses can result in a change in the shape and form of the organization, the ‘bending moment’. It suggests the importance of a holistic business strategy as a crucial part of building for success in the complexity of the market place and relates this to a range of themes and topics including mergers and acquisitions, risk management, leadership and change management.

Contents:
The Force of Balance ♦ Corporate Silos ♦ Customers and Competitors ♦ Business Environment ♦ Mergers and Takeovers ♦ Acquisitions ♦ Partners and Outsourcing ♦ Market Knowledge ♦ Strategic Stakeholders ♦ Strategic Stress ♦ Holistic Self-Assessment ♦ Allies ♦ Corporate Initiatives ♦ Strategic Sustainability ♦ Finance Management ♦ Goals & Objectives ♦ Planning and Processes ♦ Risk Management ♦ Leadership ♦ Tactics ♦ Change Management ♦ Visibility ♦ Collaboration ♦ Agents and Representatives ♦ Optimising Strategy ♦ Creating Destiny ♦ Testing the Temperature ♦ Adapting the Direction ♦ Building for the Next Shift ♦

Sun Tzu and the Project Battleground
Creating Project Strategy from 'The Art of War'
David E. Hawkins & Shan Rajagopal
October 2004
240 Pages
ISBN: 1403943214
Hardback
£30.00

The Art of War by Sun Tzu has influenced a generation of business leaders and strategy gurus. Yet for many people in business and students of management this remains a mystery. For the first time the authors provide a fully comprehensive account of this work and the influence of Sun Tzu and the relevance to business strategy and project management. Their book will give the reader the opportunity to appreciate and benefit from this crucial work.

Contents:
The Battleground ♦ Strategic Assessment ♦ Doing Battle ♦ Planning a Siege ♦ Formation ♦ Force ♦ Emptiness and Fullness ♦ Armed Struggle ♦ Adaptations ♦ Manoeuvring Armies ♦ Terrain ♦ Nine Guards ♦ Fire Attack ♦ On the Use of Spies ♦